The Uttar Pradesh Government led by Chief Minister Yogi Adityanath has launched three dedicated country desks under ‘Invest UP,’ its investment promotion and facilitation agency, to streamline and enhance foreign direct investment (FDI) processes.
These country-specific desks are designed to offer customised support and simplify the investment procedures for companies from various regions. The goal is to position Uttar Pradesh as a premier investment hub for global corporations.
The new desks include:
America+ Desk: Covering the USA and Canada, led by Anil Kumar Sagar, Principal Secretary of the Infrastructure & Industrial Development Department.
Europe+ Desk: Serving the UK, Netherlands, Germany, France, Spain, and Switzerland, headed by Abhishek Prakash, Secretary of Industrial Development and CEO of Invest UP.
Japan+ Desk: Focusing on Japan and South Korea, managed by the Additional Chief Executive Officer of Invest UP.
Each desk will be staffed with Coordinating Officers, consultants, and Udyami Mitras, who will handle specific functions and responsibilities. Country Leads will oversee operations, maintain high-level communication with investors, and ensure adherence to state policies.
Coordinating Officers will manage daily operations and investor interactions, while consultants and Udyami Mitras will offer expert advice, risk assessments, and strategic planning.
State Chief Secretary Manoj Kumar Singh highlighted the significance of this initiative in boosting economic growth and job creation in Uttar Pradesh.
“The introduction of these country-specific desks underscores our commitment to creating an investor-friendly climate in the State. By leveraging the expertise of our dedicated teams, we aim to attract substantial foreign investments, thereby spurring industrial development and economic advancement in Uttar Pradesh,” he said.